This is the second of my videos that outline the vital link between strategy, culture and brand. This video focuses on the ideal elements of a cultural narrative and how it influences your brand and customer experience. The third video, focusing on culture change and the service -v- experience distinction, will be published next week.
If you haven’t watched the first video yet then you can watch it here.
To secure your high-level review of how aligned your strategy, culture and brand are, email me at email@example.com